Body-Slamming Success Hits The Internet As Game On’s Web Site Sells-Out Of New World Wrestling Entertainment® Video Game Accessories In Less Than A We

Courtesy of Game On:

Body-Slamming Success Hits The Internet As Game On’s Web Site Sells-Out Of New World Wrestling Entertainment® Video Game Accessories In Less Than A Week

MIDLOTHIAN, Va.--(December 06, 2007)--Underscoring the enormous size and fervor of the World Wrestling Entertainment audience, Game On, a newly established video game accessories company, today announced that it has sold out the entire inventory of its online launch of officially licensed WWE® video game accessories. Game On’s web site, www.gameongames.net, went live on November 14 and was quickly inundated with orders from Alaska to Australia. To meet the demand, the company said it will fly in new products directly to its fulfillment facility.

Officially licensed from the WWE®, Game On’s 2007 lineup includes the PS2 Wireless Controller and PS2 Slim Skin, as well as the Xbox 360 Faceplate and Skin Bundle, and Wii Skins and Wii Remote Gel Skins.

“Given the popularity of the WWE, we thought there was a significant opportunity for officially licensed video game accessories, and so we are extremely pleased with our initial online launch,” said John Ma, CEO of Game On. “Looking ahead, we’ll continue doing everything possible to meet the online demand, as well as seek ways to increase our distribution to encompass national and local retail outlets.”

Adds Florence Di Giorgio, World Wrestling Entertainment Global Licensing Senior Director : “With WWE’s wide success in the video game category, it was only natural to add video game accessories into our roster of licensed products. We are very excited for Game On and their early success, and look forward to working closely with them to further develop their product line.”

Game On’s PS2 Wireless Controller features the muscle and might of Batista® and Undertaker® as they prepare players to unleash cordless mayhem from up to 25 feet away. Complete with rapid fire and turbo buttons, the PS2 Wireless Controller’s Double-Shock vibration system lets fans feel every clothesline, chair shot and bodyslam.

For a customized look, WWE fans and video game fanatics can decorate their PS2, Xbox 360 or Wii console with their favorite WWE Superstars, such as WWE Champion John Cena®, Triple H®, “The Heartbreak Kid” Shawn Michaels®, or sultry WWE Divas like Ashley™, Maria™ and Candice Michelle™. Game On’s PS2 Slim Skin, Xbox 360 Faceplate and Skin Bundle, and Wii Skins and Wii Remote Gel Skins allow fans to peel and re-apply skins as desired, so they collect and trade with their friends.

About World Wrestling Entertainment

Additional information on World Wrestling Entertainment Inc. (NYSE:WWE), can be found at www.wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.

About Game On

Based in Midlothian, VA, with offices in New York, NY and Boston, MA, Game On is a newly established, video game accessories company who first products are licensed from World Wrestling Entertainment, one of the most powerful entertainment brands in the world. For more information on Game On, go to http://www.gameongames.net.

All World Wrestling Entertainment programming, talent names, images, likenesses, slogans, wrestling moves, and logos are the exclusive property of World Wrestling Entertainment, Inc. ECW is a trademark owned by WWE Libraries, Inc. All other trademarks, logos and copyrights are the property of their respective owners.

Contacts

HighWater Group
Sheree Johnson, 212-338-0077 x311
sheree@highwatergroup.com
or
WWE
Joe Villa, 203-359-5175
Joe.villa@wwecorp.com