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Thursday, May 29, 2008

WrestleMania® Chopper Rides Into Michigan For Lucky Fan

Courtesy of World Wrestling Entertainment, Inc.:

STAMFORD, Conn. -- May 29, 2008 -- One lucky WWE® fan’s dream came true today as his new, custom built WrestleMania XXIV Chopper stormed through his hometown of Lexington, Mich. and right up to Wyatt Crawford’s driveway. The meticulously detailed motorcycle was the grand prize in the Custom WrestleMania XXIV Chopper Sweepstakes which took place in March leading up to the big event, WrestleMania XXIV, at the Florida Citrus Bowl in Orlando.

As both a WWE fan and a chopper enthusiast, Crawford was one of almost 33,000 entries who logged on to WWE.com for the chance to win the custom motorcycle built by the hugely successful “American Chopper” television series. The popularity of both WrestleMania and “American Chopper” also contributed to the nearly 630,000 pageviews WWE.com received for the contest.

Taking over a month to complete, the motorcycle is a one of a kind, highlighting customized paint, an air cleaner featuring an official WWE ringside bell, a primary cover fit with the WWE Championship title, the title’s medallions as mirrors, a custom derby cover, and spinning WWE rims.

Wyatt, a DISH Network® subscriber, purchased WrestleMania XXIV on pay-per-view and can’t wait to see the finished product unveiled in his driveway. DISH Network, the nation’s third largest pay-TV provider and the digital transition leader, offers a variety of pay-per-view options for its more than 13.8 million subscribers. Jennifer Leslie, general manager of programming for DISH Network said, “We are proud that a DISH Network subscriber is the winner of the WrestleMania XXIV Chopper Sweepstakes and we wish him the best.”

Trademarks: All WWE programming, talent names, images, likenesses, slogans, wrestling moves, trademarks, copyrights and logos are the exclusive property of World Wrestling Entertainment, Inc. and its subsidiaries. All other trademarks, logos and copyrights are the property of their respective owners.

Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are subject to various risks and uncertainties. These risks and uncertainties include the conditions of the markets for live events, broadcast television, cable television, pay-per-view, Internet, feature films, entertainment, professional sports, and licensed merchandise; acceptance of the Company's brands, media and merchandise within those markets; uncertainties relating to litigation; risks associated with producing live events both domestically and internationally; uncertainties associated with international markets; risks relating to maintaining and renewing key agreements, including television distribution agreements; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition to these risks and uncertainties, our dividend is based on a number of factors, including our liquidity and historical and projected cash flow, strategic plan, our financial results and condition, contractual and legal restrictions on the payment of dividends and such other factors as our board of directors may consider relevant.

World Wrestling Entertainment, Inc.
Gary Davis, 203-353-5066
Michael Weitz, 203-352-8642