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Wednesday, July 15, 2009

FEDOR Steals Glory From Latest Heavyweight Villain

SEAL BEACH, California (July 15, 2009) — Even in promotions he doesn’t fight for, Fedor is the star. In the wake of Brock Lesnar’s current heavyweight win, Fedor Emelianenko is the talk of the town. Leave it to Fedor to steal another man’s fire without ever uttering a word. Lesnar’s bad behavior at his recent victory has his name appearing in all kinds of sports and mainstream media venues. But much of the attention gets instantly shifted away from his WWE-style antics to a potential match-up between him and the wildly acknowledged heavyweight champion of the world—Fedor “The Last Emperor” Emelianenko.

It seems that Lesnar is being cast as the MMA villain du jour. And since every villain needs a hero, media and fans alike seem to prefer Fedor as the man for the job. Instead of celebrating Lesnar’s victory or simply descrying his after-fight performance, many are looking for vengeance. And the one to provide his medicine, they have decided is the world’s ultimate heavyweight champ—Fedor. Disgruntled fans angry at his unsportsmanlike behavior think Fedor would teach Lesnar a painful lesson. Fedor’s name has appeared in every article written about the recent match, and in editorials and chatrooms around the world. If this should be a time for Lesnar to bask in his notoriety, it seems that all the attention is going to The Last Emperor. It’s as if Lesnar handed his victory over to the WAMMA Heavyweight Champion on a platter. Everyone, everywhere is talking about Fedor.

Comparisons abound between the two fighters, there’s even a poll asking who would win a bout between Fedor and the bulky Lesnar, with Fedor in the lead. Fedor’s technical superiority is measured against Lesnar’s heft. And the Russian fighter’s cool, collected, and always respectful demeanor stand in contrast to the outburst by Lesnar after his last bout.

Ironically, at one time, the competition rejected claims of Fedor’s dominance in the ring. But now even they have abandoned their claims and openly recognized Fedor’s insurmountable skills. In fact, the competition is being judged by its potential to upset the WAMMA Champ who now fights for Affliction M-1 Global. They couldn’t ignore the facts or the fans any longer. Before Lesnar’s match, an Internet campaign was started to get fans to chant Fedor Emelianenko's name during the fight. The chanting never materialized. But the enthusiasm for Fedor is impossible to disregard.

And the excitement is swelling as all prepare for Fedor’s August 1st battle against “The Babyfaced Assassin,” Josh Barnett, at Affliction M-1 Global’s “Trilogy.” All eyes—including a mass of newly anointed Fedor fans—will be on the ring when the number one and two ranked heavyweight fighters of the world meet to establish who is the best in the world. And whoever wins that match will rein supreme, as the legitimate world heavyweight champion and the most exciting heavyweight in MMA.

GoDaddy.com presents Affliction M-1 Global’s “Trilogy” featuring Fedor vs. Barnett in association with Golden Boy Promotions and Donald J Trump. The show is separated into two live broadcasts on the same night—a one-hour special will air on HDNet starting at 7:30 PM/ET (4:30 PM/PT), followed by the sensational Pay-Per-View event, “Trilogy,” commencing at 9 PM/ET (6 PM/PT).

Tickets for Affliction M-1 Global’s “Trilogy,” ranging between $50.00 and $600.00, are on sale at Honda Center Box Office (1.714.704.2500), and also online at Ticketmaster.com and at all Ticket Master outlets (1.714.740.2000).

Affliction

Already a mainstay for the most elite athletes, heaviest bands, A-listers and the fashion conscious, Affliction Clothing's ability to set the bar high in fashion is evident in its collection's indulgence of style and design, focus on quality, and its trademark series of divinely executed, dark and powerful themes. (www.afflictionclothing.com)

M-1 Global and M-1 Challenge

M-1 Global has been one of the leading mixed martial arts (MMA) organizations in the world for over a decade. International MMA stars who have fought under the M-1 banner have included Fedor Emelianenko, Andrei Arlovski, Aleksander Emelianenko, Keith Jardine, Alistair Overeem, Yushin Okami, Ben Rothwell, Mike Pyle, Melvin Manhoef, Roman Zenstov, Denis Kang, Martin Kampmann, Omar Suloev, and Chalid Arrab, to name a few. (www.m1mixfight.com)

The Trump Organization

The Trump Organization encompasses global real estate development and global licensing, sales and marketing, property management, golf course development, entertainment, entertainment and product licensing, brand development as well as restaurants and event planning. Donald J. Trump is the Chairman and President of the Trump Organization, a privately held company in New York. (www.Trump.com)

Golden Boy Promotions

Los Angeles-based Golden Boy Promotions was established in 2002 by Oscar de la Hoya, the first Hispanic to own a national boxing promotional company. Golden Boy Promotions currently has over 60 fighters under contract, from future hall of famers Bernard Hopkins, Sugar Shane Mosley and Juan Manuel Marquez, to current world champions Ricky Hatton, David Haye, Joel Casamayor, Israel Vazquez and Gerry Peñalosa. Also included on the company’s roster are top contenders Jeff Lacy, Juan Diaz, Daniel Ponce De Leon, Jhonny Gonzalez, Librado Andrade, Rocky Juarez and Rey Bautista; 2004 Olympians Abner Mares, Vicente Escobedo and Rock Allen; and highly regarded prospects Danny Garcia, Jermell Charlo, Hylon Williams and Carlos and Juan Velasquez. (www.goldenboypromotions.com)

Source: Full Court Press